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William Mills Agency Included in Annual Ranking of Leading Public Relations...
Agency ranked within the top five for the second consecutive year Atlanta, June 25, 2013– William Mills Agency, provider of financial public relations and marketing services, announced it has been...
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William Mills Agency Promotes Mary York Cox and David Jones to Account...
William Mills Agency, provider of financial public relations and marketing services, announced it has promoted former senior account agents Mary York Cox and David Jones to account supervisors. Cox has...
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Improve Marketing to Banks & Credit Unions by Speaking at Tradeshows
Consider including speaking engagements as a part of your financial PR plan Similar to financial media coverage, speaking engagements have the ability to raise awareness and credibility of your...
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Six Steps to Secure your Next Speaking Opportunity in the Financial Industry
Securing speaking engagements at financial tradeshows is great exposure for your company and a key to better marketing to banks, credit unions, payments providers and other financial audiences. Work...
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Leveraging your Speaking Engagements will Help your Company Sell to Banks
Speaking engagements provide excellent exposure for your company and offer a great advantage to secure sales leads. However, speaking at a financial tradeshows is not enough. There are a variety of...
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New Product Launch Strategies in Financial Markets
Launching new products in the financial industry is something very different from introducing consumer packaged goods. To put it simply, marketing to banks isn’t like selling soda. Introducing...
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You’re fat and your company’s PR didn’t work. Here’s why:
“I tried to lose weight, but it didn’t work.” “We tried PR, but it didn’t work.” The explanations and excuses for failures are the same for both. And the fundamental solutions are the same for both as...
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Don’t Let Your Financial PR Plan Get the Summertime Blues
As spring ends, so does the traditional growth season for most business-to-business organizations. The summer months mark a time when executives usually huddle in conference rooms to brainstorm and...
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EFT Source Selects William Mills Agency To Lead Strategic Public Relations
William Mills Agency, provider of financial public relations and marketing services, has been selected as the agency of record for Nashville-based, EFT Source, Inc., a provider of turnkey card...
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Trademarks: It’s Time to Protect your Financial Brand
Trademarks are a critical tool for financial marketing and brand development. However, many FinTech and mortgage service providers don’t do enough today to protect their brand. There are many instances...
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Trademarks & Servicemarks: Build an Effective Financial Brand
In our previous blog post Trademarks: It’s time to protect your financial brand, we discussed what a trademark is and the need for brand protection. A “servicemark” is the same as a trademark except...
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Ten Steps to Crisis Communication Planning in the Financial Industry
Many organizations put crisis communication planning on the backburner thinking that they can simply address issues as they occur. Unfortunately, bank and mortgage crises arise without warning and can...
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Andrew McCaskill’s Interview on Atlanta Business Radio
Senior Vice President, Andrew McCaskill sits down with Atlanta Business Radio to discuss Crisis Communications. To hear the full segment, visit Atlanta Business Radio. To see the article on Urban Times...
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Financial Media Relations 101
Building relationships with the media is vital to the success of any communications campaign, yet many public relations professionals focus too much on how the pitch is written rather than on having...
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William Mills Agency Launches FinTech Insights, Podcast Series in Association...
- Provides insights regarding electronic payment, other technology driving business transactions - William Mills Agency, provider of financial public relations and marketing services, announced the...
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Day 2: Live Blog, FinovateFall 2013 by William Mills III & Steven Ramirez
William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at Finovate Fall 2013 in New York City. William has more than 30 years of experience in financial technology...
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Live Blog: FinovateSpring 2013 San Francisco by William Mills III-DAY ONE
William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at Finovate Spring 2013 in San Francisco. William has more than 30 years of experience in financial technology...
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Day 1: Live Blog, FinovateFall 2013 by William Mills III & Steven Ramirez
William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at Finovate Fall 2013 in New York City. William has more than 30 years of experience in financial technology...
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Day 2: Live Blog, FinovateFall 2013 by William Mills III & Steven Ramirez
William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at Finovate Fall 2013 in New York City. William has more than 30 years of experience in financial technology...
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Finovate 2013: Our take on the Best of Show winners
By Steven Ramirez Most innovative companies in FinTech from the Finovate Fall 2013 conference William Mills and I blogged about the companies we saw at the 2013 Finovate show that wrapped this week in...
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